Social Commerce Summit

About Business Insider's Social Commerce Summit
The melding of social media with digital commerce has opened an incredible breadth of opportunities for retailers and e-tailers, from catalyzing sales, to surfacing new populations and markets, to tracking the effectiveness of promotions and social strategy, and beyond. Yet social commerce comes with its own unique challenges. The market is crowded, noisy, and always changing. Social Commerce Summit presents today's and tomorrow's best practices. You'll hear about emerging cutting-edge trends and established, mega-successful Fortune 500 strategies. The agenda follows the arc of purchase from product discovery to click-and-buy, in sectors including consumer goods, e-commerce, fashion, real-time deals, geo-local marketing, and more. The one-day event takes place February 7, 2012, in New York City.

Who Attends Social Commerce Summit
Speakers include chief sales, marketing, branding and community-development executives from major brands as well as emerging market leaders in social commerce. Innovators, strategists, and chiefs will take the stage to share insider insight into the best ways to connect with consumers and expand ROI. Attendees include executives and strategists tasked with selling, promoting, and always improving their firm's bottom line. Investors and entrepreneurs in digital commerce also attend Social Commerce Summit to stay ahead of market developments and develop new business. Roughly 250 executives and experts will convene at Social Commerce Summit.